Design & development of a custom e-commerce platform
For this project, I designed and developed a complete e-commerce platform dedicated to automotive oils and filters, with a strong focus on usability and performance.
🎯 Challenges
The main challenge was to provide a fast and intuitive product search experience across:
- 100,000+ vehicle models
- 20,000+ products
💡 Approach & solution
I built a custom search architecture focused on user experience, based on a two-step system:
- vehicle brand selection
- dynamic model filtering with live search
This approach ensures smooth navigation and fast results, even with large datasets.
🎨 Design & branding
- Full visual identity creation (logo + mascot)
- UX/UI design focused on conversion
- Clean, responsive interface
⚙️ Development & integration
- Full development with WordPress & WooCommerce
- Import and structuring of a large product catalog (20k+ items)
- Payment integration (Sogecommerce)
- Shipping setup (Colissimo, Chronopost)
- Custom development for business-specific needs
🚀 Performance & SEO
- Advanced performance optimization
- SEO-friendly technical structure (indexing, architecture, content)
- Built for scalability and organic growth
✅ Result
A fast, scalable and user-friendly platform designed to handle large data volumes while maximizing conversion.
